USER EXPERIENCE – WORKSHOPS – STRATEGY
UX, my dear
Helping you grow by putting humans at the centre of your product and experience.
I build better teams so they can build better products.
Your company is facing increasing competition, more demanding employees all in a volatile environment.
To survive, you need to become more human-centred. That means teams that are agile, collaborative and engaged. Roadmaps and designs that are directly aligned with user needs.
I can make you more agile, innovative and energise your teams with the UX, my dear methodology.

Human-centred strategy
I specialise in putting users, customers, employees – humans – at the centre of your product and experience. Through Design Thinking activities, working sessions or Lego Serious Play I will help you and your team create value propositions that work. Together we will make sure that your product requirements are human-centred, data-driven and fitting into your wider strategy – so you don’t end up suffering from “featuritis”.
I will support you and your team to go from vision to version and help you think big and small. The magic is made from within the team, by providing the space to diverge and converge, shaping ideas into real products.
Workshop facilitation
I facilitate workshops that harness in-house knowledge. As an experienced workshop facilitator, I’ll help foster cross-team collaboration, increase engagement and drive innovation.
If you want to break down silos in your organisation, encourage more cross-company collaboration or need to build better working relationships between departments to tackle complex problems – let me help you.
With team-building activities, offsites or cross-company working sessions – from requirements gathering to Lego Serious Play – I support you in building a team of teams.
About Me
An ex-PayPal senior manager, with over a decade of experience in User Experience Design and running creative teams, I now work on transforming business ways of working to become more human-centred, collaborative and innovative.

User experience consulting, workshops and strategy
What I offer
Employee Journey Mapping
Want to attract and retain talent? Let me uncover your current employee journey and improve your employer branding.
User Journey Mapping
Sales low? It could be your customer journey. Through workshops and analysis, I’ll discover where the pain points are.
Workshop Facilitation
Teams in conflict? Poor collaboration? I’ll work to bring your employees together and get rid of the silos holding you back.
LEGO® SERIOUS PLAY®
As a Lego Serious Play facilitator I run bespoke workshops that reinvigorate your teams.
Strategy Consultancy
Leadership and teams too caught up in the day-to-day details? I’ll provide a fresh perspective to find out where you can develop, change and grow.
Ways Of Working
Let me overhaul your team’s ways of working, put in a Figma governance structure and instil human-centred thinking.
In good company
I support companies who are looking to streamline their operations and bring human-centred design back into their customer journey.
Working with startups and large companies across industries I provide strategic advice and user experience consulting that works.
I’m particularly interested in supporting Fintech, female owned and socially conscious businesses.
For example


What my clients say
Blog
Thoughts, advice and tips about human-centred design, the world of work, user experience and leadership.


Overcoming challenges with the product-led growth strategy
While being product-led can lead to significant benefits and deliver product-led growth it's not without its challenges. Here are a few common obstacles that I’ve seen companies face. Resistance to change with the product-led growth strategy Adopting a...


The business case for being product led
It’s about users and product! In order to grow and innovate, companies need to be running a customer-centric product model and stop throwing money and time at the top of the funnel on more sales and marketing. This is a paradigm shift in thinking. It’s a model...


Using Miro to Make Magic
Why you should use Miro templates Using MIRO - you need templates. Here's why... Miro can be a GREAT tool for collaboration and working together remotely as a team and working asynchronously. BUT ...you need to provide some clear signposts on your MIRO boards....
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